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The Mind of the Strategist: The Art of Japanese Business
Kenichi OhmaeKoliko vam se sviđa ova knjiga?
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A Masterful Analysis of Company, Customer, and Competition
Kenichi Ohmae-voted by The Economist as one of the world's top five management gurus-changed the landscape of management strategy in The Mind of the Strategist. In this compelling account of global business domination, Ohmae reveals the vital thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them.
Filled with case studies of strategic thinking in action, Ohmae's classic work inspires today's managers to excel to new heights of bold, imaginative thinking and solutions.
In many ways, Ohmae can be considered the modern reincarnation of a much older guru, Adam Smith. -- Journal of Marketing
A fascinating window into the mind of one of Japan's premier strategists full of ideas about how to improve strategic thinking. -- Michael E. Porter, Graduate School of Business Administration, Harvard University
Kenichi Ohmae-voted by The Economist as one of the world's top five management gurus-changed the landscape of management strategy in The Mind of the Strategist. In this compelling account of global business domination, Ohmae reveals the vital thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them.
Filled with case studies of strategic thinking in action, Ohmae's classic work inspires today's managers to excel to new heights of bold, imaginative thinking and solutions.
In many ways, Ohmae can be considered the modern reincarnation of a much older guru, Adam Smith. -- Journal of Marketing
A fascinating window into the mind of one of Japan's premier strategists full of ideas about how to improve strategic thinking. -- Michael E. Porter, Graduate School of Business Administration, Harvard University
Kategorije:
Godina:
1982
Izdavač:
McGraw-Hill
Jezik:
english
Strane:
299
ISBN 10:
0070475954
ISBN 13:
9780070475953
Fajl:
PDF, 8.99 MB
Vaši tagovi:
IPFS:
CID , CID Blake2b
english, 1982
Preuzeti (pdf, 8.99 MB)
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