New Product Development and Delivery - Ensuring Successful...

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New Product Development and Delivery -...

New Product Development and Delivery - Ensuring Successful Products Through Integrated Process Management

Name: New Product Development and Delivery - Ensuring Successful Products Through Integrated Process Management
ISBN: 9780814407134

Brethauer, Dale

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This guide features case studies and examples to help decision makers visualize, develop and implement a restructured transfer process that will take new products through the traditionally rigorous research and development procedure more quickly, getting them to market ahead of the competition.

Kategorije:

Business & Economics - Mathematical Economics

Godina:

2002

Izdanje:

Izdavač:

AMACOM

Jezik:

english

Strane:

224

ISBN 10: